Ikano Financial Services has integrated its finance application system to enable the customers of its client Aurora Group to apply for their branded store cards using an iPad.
Retail finance specialist, Ikano Financial Services has integrated its finance application system to enable the customers of its client Aurora Group (Karen Millen, Oasis and Warehouse), to apply for branded store cards via the client’s instore iPads.
Called iFinance, the new system has streamlined the process of applying for a store card, making it quicker and easier for customers and store teams.
Customers will still be able to apply for store cards via handwritten application forms and call the Ikano customer contact centre, but the new secure iPad system will simply offer them a quicker way of doing this.
“iFinance has received positive feedback from our customers and store teams, as it’s much quicker, and a more customer friendly process,” explains Ishan Patel, Aurora Group Omni-channel Director.
“This is another example of where Aurora has focused on improving the end to end customer experience in store, which in turn helps us to deliver improvements to our retail sales.”
Aurora is the first UK fashion retail group to implement Ikano’s iFinance iPad system. The system, which allows customers to buy instore immediately if their application is accepted, is now expected to be rolled out to other UK fashion retailers.
Lindsey Ulanowsky, Head of Client Services and Marketing at Ikano comments: “We are delighted that the application system has been positively received by the instore staff. We work together with our retail partners to make sure we deliver a compliant customer process that is as convenient and straightforward as possible.
“The next 12 months will see Ikano launch a number of multichannel tools that will add value to our clients’ offer to their customers, with the next being a smartphone loyalty app.”